Workshop: Preparing for AI impact in Marketing

Using AI in Marketing for creating your competitive advantage.

Did you know any content generated by AI cannot be protected as your content under your brand?

What You’ll Learn:

  • Basic definitions and applications of AI.
  • Avoiding common pitfalls
  • Misuse of AI in content and Media
  • Tips to identify AI use cases in Language, vision and prediction, most common marketing applications.
  • Frameworks to assess and buy AI technologies: Avoid the legal pitfalls, reduce cost and Increase efficiency using AI.
  • Case studies of brands building smarter businesses with AI.
  • Resources to gain executive support for AI initiatives.
  • Strategies to launch pilot programs with confidence.
  • Guidance to advance your career, and your team.