This Privacy Policy explains how Trusted AI (“we,” “us,” “our”) collects, uses, and shares personal information when you visit www.trustedai.ai (the “Site”), complete the AI TIPS™ Trust Index assessment, order a book, or contact us.

INFORMATION WE COLLECT

Information you provide. When you complete the Trust Index assessment, fill out a form, order a book, or contact us, we collect the information you choose to give us. This may include your name, email address, company, job title, and your assessment responses. For book orders, we also collect your shipping address and order details. Payments are processed by [payment processor]. We do not store your full payment card details.

Information collected automatically. When you visit the Site, we collect certain information about your device and how you use the Site. This includes your browser type, IP address, time zone, pages viewed, referring websites, and how you interact with the Site. We collect this using cookies, log files, and similar technologies such as tags and pixels. To learn more about cookies and how to disable them, visit www.allaboutcookies.org.

HOW WE USE YOUR INFORMATION

We use your information to:

  • Calculate and deliver your Trust Index assessment results.
  • Fulfill book orders, including signed and bulk copies, and send order confirmations.
  • Respond to your inquiries and follow up on your assessment.
  • Send you updates, including our newsletter, where you have agreed to receive them. You can unsubscribe at any time.
  • Understand how the Site is used and improve it.
  • Protect against fraud and misuse.

We may use aggregated, de-identified assessment data to improve the Trust Index and understand trends. This data does not identify you or your company.

HOW WE SHARE YOUR INFORMATION

We do not sell your personal information.

We share information only with service providers who help us run the Site and our business. These include HubSpot (forms, email, and contact management), Google Analytics (site analytics), [payment processor], and [shipping provider]. These providers may use your information only to perform services for us.

You can read how Google uses information at https://www.google.com/intl/en/policies/privacy/ and opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.

We may also disclose information if required by law or to protect our rights.

DO NOT TRACK

We do not change our data practices in response to Do Not Track signals from your browser.

YOUR RIGHTS

Depending on where you live, you may have the right to access, correct, delete, or obtain a copy of your personal information, and to opt out of certain uses such as targeted advertising. This includes residents of Connecticut and other U.S. states with privacy laws, and residents of the European Economic Area and the United Kingdom. To make a request, contact us using the details below. We will not discriminate against you for exercising your rights.

If you are in Europe, we process your information to fulfill orders or requests you make, with your consent, or for our legitimate business interests described above. Your information will be transferred to and stored in the United States.

DATA RETENTION

We keep your information for as long as needed for the purposes described above, unless you ask us to delete it sooner or the law requires us to keep it longer.

SECURITY

We use reasonable safeguards to protect your information. No method of transmission or storage is completely secure.

CHILDREN

The Site is not intended for children under 16, and we do not knowingly collect their information.

CHANGES

We may update this policy from time to time. We will post the updated version on this page with a new effective date.

CONTACT US

For questions, requests, or complaints about our privacy practices, contact us at pamela.gupta@trustedai.ai.